Unless you have a shopping cart your website is not for selling your product or service. Your websites is just a means of communicating what it is you do and what you offer and getting the potential client to contact you so that you can answer the potential client question and close the sale. So the importance of having a user friendly website having a user friendly website is parallel to none. Which means you if your site not conveying your message quickly your better off not having a website. 95% of all websites only now do not have a call to action on there site, if you do not have a call to action how dose the potential client know what to do next. If it is hard to find your contact details internet users are impaction and you will lose out on that enquire. Professional So make shore that the first or second thing that potential client see is your phone number or lick to your contact us page, the hole goal of a website is to get a potential client to see what you do why you thing your better than your competitors and contact you as soon as possible so you or your sales team can close the sales.
Great tips for structuring a user friendly website:
1. Contact phone number in the to right of your site not left because with English we read right to left not left to right and if you numbers on the left statistics show that your less likely to have a potential client call you
2. Have an easy to read navigation bar were the potential client can clearly see your contact us page link.
3. Summarise your message and use it as the heading and the explain your message in more depth in your content and spread two or three links to your contact page through out your content.
4. Close your content with a call to action so that the potential client will know what to do next.
5. Show your contact details clearly on your contact us page and capitalise you phone number and bold it or change the colour, clearly define your email address and fax numbers, and finish with a Submission form so that the potential client can call you fax you or email your or even submit an inquire with there name, phone number and email with there promotion you may ad to your email Google Marketing list and finally the question behind there inquiry so that you are better equipped when you call the to answer there question and close the sale.
My name is Wesley Stephen. Qualified Google Advertising Professional Wesley Stephen Article Source: http://EzineArticles.com/?expert=Wesley_Stephen |  |
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